Today we secured a significant new client at Position2. This firm is a significant, public software company. Since we did this through a partner, we can't mention the name yet, but we will be able to leverage our experience with db40bjects and Pathworks Software to grow their base of leads. The best part is that the client chose us over a major SEM firm that did not expend the resources required to properly serve them. This is for PPC and SEO. There will be even greater momentum next month.

Andreas has released a new PPC whitepaper from his book: Insider SEO & PPC. It is for all those that want to learn about PPC with some nice case studies. We plan to load it on our company website, but until then, download from his book's site. It is essentially a chapter from his book, so you are getting an important section of his book for free. Now that's a great deal. We discussed internally whether we should get your contact info before sending you the chapter. It's one of the things we discuss a lot with our clients because some want to capture the lead. Others want to make it freely available (like db40 where ... Read more...

When you've been in this business for a while, you simply expect people to understand the value of landing pages. A meeting with a client the other day really brought this to life for me because it's hard for people to get away from the home page mentality of website development. What is a landing page? It's a place that you land after you click on a PPC ad (there's value in SEO, but we'll focus). It's the place that tells your prospect more about the ad they clicked on and encourages them to contact you or buy your product or service. The page is different than your home page where you are trying to give the visitor the ability to ... Read more...

Given our rapid build-up, I thought it would be useful to list some of the testimonials we've received from a few of our clients. “Position2 helped us take our business to the next level. By introducing innovative ideas, fromSEO opportunities to new paid search strategies, Position2 helped us drive tremendous growth while beating our internal ROI measures. The team dedicated to our account works tirelessly to help us succeed... and always seem to have our best interests in mind when driving traffic and growth in our company. Their passion to help us win makes success guaranteed." -Bradford Stroh, Co-Founder and Co-CEO, Freedom Financial Network    "Position2 has been an essential partner to Read more...