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This week's hot news, events and videos from the online marketing and social media world.

• 15 Must Know Tips to Rock Your New Facebook Timeline Business Page.
• Twitter Tips: 8 Creative Ways to Use Embeddable Tweets.
• Beyond Likes: How Google and Adobe Aim to Measure Your True Social ROI.
• 5 Deadly Sins of Social Content.
• How-to: Analyze Facebook Insights to Improve Your Content Strategy.

• Email List Building: 25 Clever Ways to Grow Your Email Marketing List.
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This week's hot news, events and videos from the online marketing and social media world. From the Position² Blog This Week:



Effective Video Marketing - A Game Changer! Over 80% of the 54 million people who watched Evian's Roller Babies video in either France or America considered discussing it; over 65% wanted to share it. Online video viewing is not unlike how people watch TV. But a critical difference is that the viewers can comment and share their opinion online globally, in real time. Read more on Why, and How, you should go for Online Video Marketing

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Let’s start by taking a look at one of the most effective viral video campaign of all time: Evian's record-smashing Live Young campaign. It is one of only two brands with over 100 million views on YouTube alone; it has won countless awards and broken all kinds of records. It is likely to cross the 200 million viewers mark this year. That’s 200 million people who will choose to watch the video! The number excludes pre-roll or auto-play runs that interrupt viewing. Evian’s Roller Babies video is part of the Live Young campaign. The video has over 54 million views on the official YouTube video. With an estimated total of 100 million plus views across the ... Read more...

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This week's hot news, events and videos from the online marketing and social media world. From the Position² Blog This Week:



7 Must-Dos to Keep Your SEO on Track in 2012

In the midst of Google Search Going Social, it is evident – more than ever before – that we need to tweak the way traditional SEO functions. For online queries, Google now weaves content from its social network service into its search formula to serve up personalized results. Read our 7 Must-Dos to Keep Your SEO on Track in 2012.

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