Hyper-Personalization—The Inevitable Evolution Of Marketing

January 28, 2016 | By View Linkedin Profile

Customers expect personalized marketing messages, without creepy, intrusive ads. In 2016, your business needs to get better at managing customer data, and starting one-to-one conversations with its customers.

Posted in Personalization

Best of the Week | Smart Money is in Digital Ads, and much more…

January 22, 2016 | By View Linkedin Profile

Digital ad spend is increasing rapidly, with big brands allocating one third of budgets. It’s time for you to use digital ads to boost ROI across the entire customer journey.

Posted in 2016 | B2B | Best of the Week

Smart Money is in Digital Ads, Where is Yours?

January 22, 2016 | By View Linkedin Profile

Digital ad spend is increasing rapidly, with big brands allocating one third of budgets. It’s time for you to use digital ads to boost ROI across the entire customer journey.

Best of the Week | 2016 is the Tipping Point for Mobile!

January 14, 2016 | By View Linkedin Profile

2016 is the year that mobile over takes desktop. Marketers must react and change course. Here are some of the important developments that are making desktop less and less influential.

Posted in 2016 | Mobile

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