This week’s hot news, events and videos from the online marketing and social media world.

Convincing Your Brand's Fans and Followers to Stay From the Position² Blog This Week:

Stickiness: Convincing Your Brand’s Fans and Followers to Stay
Most social media marketers are under a lot of pressure to win over users and convert them as social brand followers. Once you have them, how do you get them to continue being your social ‘brand ambassadors’? Here are some tips on what makes fans and followers leave, and what you can do to convince them to stay.

Top Stories this Week: Social Media

Top Stories this Week: SEO, PPC and Digital Media

Video of the Week Video of the Week
How Content Marketing Builds Trusted Relationships C.C. Chapman, co-author of Content Rules explains why content marketing is important for businesses and the role it plays in building trusted relationships. He also shares how businesses can create stories to connect with customers.

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This entry was posted on Friday, October 28, 2011 at 10:38 am and is filed under Best of the Week. You can follow any responses to this entry through the RSS 2.0 feed. Click here to leave a response.

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