The Internet was abuzz with the launch of Apple's iPad. While the world was busy reacting to the iPad, our team set out monitoring social networks to track iPad buzz. We tracked activity from January 27 through February 28. The results are here to see!

Priced modestly at $499 for the 16GB base version, the iPad packs in quite a punch. Compared to e-readers, this sleek unit has a stunning screen, wireless broadband connectivity, a touchscreen and the ability to run over 100,000 iPhone apps. However, the iPad has received mixed reactions online. Critics have written about missing features like a camera, flash and the fact that it cannot multitask. You cannot ... Read more...

It is an established fact that Facebook is one of the most popular social networking sites today. Some social networking sites are personal and some formal, but Facebook is a mix of both. It has a major impact on business primarily because the creating pages and groups as a marketing/educational/promotional aspect is free and [...]

It is an established fact that Facebook is one of the most popular social networking sites today. Some social networking sites are personal and some formal, but Facebook is a mix of both. It has a major impact on business primarily because the creating pages and groups as a marketing/educational/promotional aspect is free and effective compared to some of the paid advertising methods. Facebook can be used effectively to build a business presence and influence the target audience. Get Started 1.    Join Groups: Search for groups in Facebook related to your business and join them. Do not exceed a limit of four groups a day. This amounts to spam and is not taken lightly by Facebook. Facebook has a stricter set of ... Read more...

Social media is the most potent tool to influence people on the web nowadays. Platforms such as Facebook, Twitter, YouTube, Flickr, etc. allow you to get directly in touch with potential customers. There is no limit to the number of ways you can promote your site or business through some of the social media [...]

Social media is the most potent tool to influence people on the web nowadays. Platforms such as Facebook, Twitter, YouTube, Flickr, etc. allow you to get directly in touch with potential customers. There is no limit to the number of ways you can promote your site or business through some of the social media channels mentioned above. Only social media has the reach that can get online attention and huge traffic to your site at virtually no extra cost. Why you need social media: 1. Your competitors are using it Most of your competition, some of whom you were not even aware of, are using social media to promote themselves. You might notice them on search engine results. The reason they show up ... Read more...

Social Media has evolved into a powerful online tool in today’s world. Companies now specially employ people to handle various aspects of their social media campaigns. However, we still see many companies that have still not leveraged the efficiencies of social media. The ones that are successful in this regard are sure about whom they [...]

Social Media has evolved into a powerful online tool in today’s world. Companies now specially employ people to handle various aspects of their social media campaigns. However, we still see many companies that have still not leveraged the efficiencies of social media. The ones that are successful in this regard are sure about whom they want to target, how they should react to online conversation and how they can measure their online presence. These initiatives have helped them further strengthen their brand presence, both online and offline. So, for companies that are still contemplating entering Social Media, here are a few things that could help you decide. Are you aware of your current online reputation? Your customers could be using different forums to talk ... Read more...