April 20, 2012
For marketers, the new Facebook Timeline display has boosted the level of engagement with fans. Here are 11 recommendations for you to maximize your brand’s social marketing efforts in the new scenario.
Refresh content on a really-short-term basis. With the new real-time Facebook Insights, you should be able to track a post’s performance within 5 to 10 minutes of its publication. You can fine-tune posts right away to perform better.
Use third party Apps - like thismoment or Strutta - for promos to generate more engagement on your FB Timeline page. (You can’t use Facebook’s features to run promotions; and make sure you follow Read more...
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