Tips to Create a Successful Social Media Campaign and much more… | Best of the Week

September 23, 2011 | By

This week’s hot news, events and videos from the online marketing and social media world. From the Position² Blog This Week: Designing a Winning Social Media Campaign Content is one the key factors that defines a well-thought out social media campaign. However, there are some equally important components that go into creating winning online marketing messages. In this article, we discuss these less obvious building blocks that every social media marketer should keep in mind. Tip: Updates Improve Facebook and Twitter Connections. Facebook’s F8 Changes: A Slight Case of Oversharing? Ads+: Google to Add +1 Social Layer to Display Ads. Stop Thinking Now!: Facebook Knows What Is Most Important To You! The New Facebook: A Timeline for Personal Discovery and Storytelling. Whiteboard Friday: An SEO Checklist for New Sites. Google Wallet Now Live: But In Very Limited Availability. Google’s Antitrust Hearing: Scrutinizing Google’s Reign. SEO 101: The 20-Minute SEO Audit Infographic. Yahoo News Update: Yahoo Hooks Up With Facebook for Socially Curated News. Video of the Week Fly Or Die: G+ Or Facebook? Who Flew Higher? F8 is afoot and it looks like Facebook schooled the Internet. But what about G+ and, most important, the new features added to head …

Social Media Tips for PR Agencies, Google Wallet and much more… | Best of the Week

May 27, 2011 | By

This week’s hot news, events and videos from the online marketing and social media world. From the Position² Blog This Week: PR Agencies and Social Media: 4 Tips to Power Social Brand Building Position² looks at how PR agencies are increasingly becoming more ‘social’ and lists 4 focus areas that will help them survive and stand out online. Tips: 5 Strategies for Managing Twitter Across Multiple Languages. Social Boost: How Activist Investors Use Social Media to Influence Companies. By The Numbers: How Facebook Says Likes & Social Plugins Help Websites. Debate: Everyone Should Hire ‘Social Media Experts’. Twitter Education: 5 Unique Uses of Twitter in the Classroom. Back on Track: 90 Days Later, J.C. Penney Regains Its Google Rankings. Mobile Shopping: Coming Soon: Make Your Phone Your Wallet. Web Analytics Update: YWA Version 10.1 Has Been Released. CMS 101: A Beginners Guide to SEO’ing Your WordPress Blog. Influencers: Friend Recommendations Drive Local Business Visits. Video of the Week Should Business Owners Outsource Social Media? Finding the right person to manage your company’s social media presence can be a challenge. Should your CEO be blogging? Who should be tweeting? “What’s more important,” says David Meerman Scott, “is do you have something …

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