In order to execute a successful SEO strategy, it is very important to know who your competitors are. Understanding your competitors’ SEO strategy, website and their level of penetration in the internet is critical to the success of SEO campaigns. What I am referring to is not just direct competitors, but competitors that rank in search engines for the keywords that you optimize your website. Executing an SEO competitive analysis Competitive SEO analysis can reveal many interesting findings about your competitors’ SEO. After you have shortlisted the keywords and the competitors that rank for those keywords, run your competitors’ websites through this checklist: Content Analysis: Analyzing your competitors’ content will help you set a benchmark on how much you need to optimize your website. 0 ... Read more...