Visuals in Digital Marketing, B2B Social Media Marketing and much more… | Best of the Week

November 1, 2013 | By

This week’s hot news, events and videos from the online marketing and social media world. From the Position² Blog This Week: Importance of Visuals in Digital Marketing Today Visuals… the word that’s buzzing around in most marketers’ minds these days definitely deserves a blog post of its own. Why are visuals so popular with people? What avenues do they open up for brands? Find the answers to all these questions in this blog post. B2B Social Media Marketing: Blogs Top Route, Online Communities Work B2B can learn from B2C, say Zilliant and UnleashWD The State of B2B Content Marketing in 2014 Four essential steps to creating a B2B marketing dashboard LinkedIn’s Users Are Sticking Around, Here’s What Business-To-Business Companies Need To Know About Them 3 rules every digital marketing campaign must follow Anheuser-Busch Brands’ Media Goal Is 50% Earned, Says Digital Marketing Chief Behold The Great Digital Marketing Contradiction And Conundrum Did Hummingbird Just Kill Your Local SEO? 21 Best FREE SEO Tools for On-Page Optimization Best of the Week Video Making sense of marketing in the digital age: Mike Osswald at TEDxToledo Mike is the VP of Experience Innovation at Hanson. He holds a bachelor’s degree in marketing management …

Behavioral Data and Marketing ROI, SEO Tips for B2B Enterprise and much more… | Best of the Week

September 27, 2013 | By

This week’s hot news, events and videos from the online marketing and social media world. From the Position² Blog This Week: Importance of Behavioral Data in Automated Marketing Campaigns When you spend so much on automated marketing systems, infusing it with behavioral data that can improve your ROI must be something you should be doing…read on to know more about how and why behavioral data is so important… Does Small Business Understand Social Media? What Pinterest’s Promoted Pins Mean for Social Media Marketing The Top 7 Social Media Marketing Trends That Will Dominate 2014 LinkedIn Goes Wide with Media Content, Native Ads How Images Become Viral on Google+ Google Supports Hashtag Search, Emphasizes Google+ Less Than Half Of Digital Marketers Say They Are Highly Proficient At Digital Marketing Digital Marketing is Not Dead – It’s Just No Longer a Distinct Discipline White Papers: Key To B2B Enterprise SEO Power How To Optimise Your Images for SEO Best of the Week Video The Challenges of Social Media Advertising Tom Carroll, president & CEO at TBWA\\Worldwide, discusses the value of advertising on social media and the challenges companies face in controlling their message. If you are reading this blog post via a …

Online Video Guidelines for Brands, Twitter vs. Facebook and much more … | Best of the Week

September 6, 2013 | By

This week’s hot news, events and videos from the online marketing and social media world. From the Position² Blog This Week: Online Videos – A Powerful Tool for Brands Video consumption on the web has been climbing for some time now and is expected to continue in the coming years. So, what does this mean for marketers? What do you do to catch with this trend if you haven’t already? Read our article to know… 7 P’s Of Social Media Marketing That Drive Results STUDY: How Generation Y Employees Feel About Social Media In The Workplace The Definitive Do’s and Don’ts of Social Media Marketing Tips on How to Become a Social Media Guru Twitter vs. Facebook: How Do They Compare? Don’t Believe a Word – Debunking the Lies That SEO Agencies Tell Using black hat SEO techniques in a white hat way 3 Marketing Mistakes Most Companies Make Digital Marketing In Asia 2013: 66% Businesses To Increase Their Budget In Next 12 Months Digital Marketing: The Past, Present & Future Best of the Week Video Does Google take action on automatically generated pages that provide no added value? What does Google do against sites that have a script that …

Facebook for Brands, Social Media Blunders, SEO Backlink Audit and much more… | Best of the Week

August 23, 2013 | By

This week’s hot news, events and videos from the online marketing and social media world. From the Position² Blog This Week: The Changing Face of Facebook – Implications for brands There have been a few quiet changes on Facebook off late… changes in user demographics and brand content levels. Want to know more about these changes and how they are going to impact your brand? Read on.. The Real Reason Why So Many People Overshare on Facebook Five Biggest Social Media Blunders of 2013 10 Strategies for Social Media Marketing Success 12 Most Frequently Asked Social Media Questions Answered The Exact Dimensions for all your Social Media Photos and Graphics How to Improve Your Site’s SEO: 4 Experts Share their Priority Checklist 8 Things You Need to Know About SEO Now Negative SEO Case Study: How to Uncover an Attack Using a Backlink Audit SEO’s: Time to Revolt Against Google? Best & Worst Ways To Influence Local SEO Rankings Best of the Week Video Is Page Speed a More Important Factor for Mobile Sites? “Google will continue to look into that. If it makes sense for them to tweak their algorithms just for mobile search, Google reserves the right to …

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