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This week's hot news, events and videos from the online marketing and social media world.

From the Position² Blog This Week:

Social Media Marketing For The Holiday Season

During this holiday season, digital marketers are expecting online sales to grow 15% YoY. What can pep up your social media marketing this holiday season? What type of campaigns, across which popular channels will help you achieve your goals? Read on for tips and tricks to get the most out of your social media efforts this season.

• Benefits: This Is ... Read more...

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This week's hot news, events and videos from the online marketing and social media world.

• Social Strategy: Why You Aren't Getting What You Need Out Of Social Media Monitoring... Yet.
• Open Social: Why Hide your Social Media Presence?
• How-to: Integrating Twitter and Facebook Marketing in your Business.
• Social Budget: Giant Social Media Red Flag: Is Your CMO Tuned Out?
• Flashback: 6 Painful Social Media Screwups.

• Functionality: How Google Instant's Autocomplete Suggestions Work.
• Balancing Act: ... Read more...

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This week's hot news, events and videos from the online marketing and social media world.

• For Beginners: A Quickstart Guide to Social Media for Business.
• Social Buying: Are social networking sites worth it?
• Deals: Social media business heats up for Radian 6, Salesforce and Jive.
• Bookmark: The Rules of Social Media Engagement.
• Then and Now: 20+ Mind-blowing social media statistics: One year later.

• Google +1 Demystified: 10+ Points About Google's New Experiment.
• Website Enhancement: ... Read more...

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Social media has been the buzzword for quite sometime now. It’s here to stay. In simple terms, social media is the usage of social networks, blogs, social bookmarking, videos etc to facilitate social interaction. The main aim here is engagement through conversation. Content is king when it comes to social media because it is user-generated. Social media is more like a dialogue unlike traditional media where communication is one-way. Social media and its importance in website promotion: Social networking websites include Facebook, MySpace, LinkedIn etc. Digg, Delicious and StumbleUpon are examples of social bookmarking tools. YouTube and metacafe are popular video sharing sites. Sites like Blogger, Wordpress and Typepad are blog hosting sites. Twitter is an excellent example of micro-blogging. It is ... Read more...