The Internet was abuzz with the launch of Apple's iPad. While the world was busy reacting to the iPad, our team set out monitoring social networks to track iPad buzz. We tracked activity from January 27 through February 28. The results are here to see!

Priced modestly at $499 for the 16GB base version, the iPad packs in quite a punch. Compared to e-readers, this sleek unit has a stunning screen, wireless broadband connectivity, a touchscreen and the ability to run over 100,000 iPhone apps. However, the iPad has received mixed reactions online. Critics have written about missing features like a camera, flash and the fact that it cannot multitask. You cannot ... Read more...

Social media has been the buzzword for quite sometime now. It’s here to stay. In simple terms, social media is the usage of social networks, blogs, social bookmarking, videos etc to facilitate social interaction. The main aim here is engagement through conversation. Content is king when it comes to social media because it is [...]

Social media has been the buzzword for quite sometime now. It’s here to stay. In simple terms, social media is the usage of social networks, blogs, social bookmarking, videos etc to facilitate social interaction. The main aim here is engagement through conversation. Content is king when it comes to social media because it is user-generated. Social media is more like a dialogue unlike traditional media where communication is one-way. Social media and its importance in website promotion: Social networking websites include Facebook, MySpace, LinkedIn etc. Digg, Delicious and StumbleUpon are examples of social bookmarking tools. YouTube and metacafe are popular video sharing sites. Sites like Blogger, Wordpress and Typepad are blog hosting sites. Twitter is an excellent example of micro-blogging. It is ... Read more...

According to some of the statistics compiled by econsultancy writer Jake Hird in August 2009 Around 64% of marketers are using social media for 5 hours or more each week. Social networks and blogs are the 4th most popular online activities online, including beating personal email. 67% of global users visit member communities and 10% of [...]

According to some of the statistics compiled by econsultancy writer Jake Hird in August 2009

• Around 64% of marketers are using social media for 5 hours or more each week.
• Social networks and blogs are the 4th most popular online activities online, including beating personal email. 67% of global users visit member communities and 10% of all time spent on the internet is on social media sites.

It has become imperative for companies, big or small, to have social media campaigns. It is predicted that the social media spending by companies will increase dramatically in the coming year. The statistics look impressive, the social networks are growing at a geometric rate, and marketers have taken notice and are incorporating social media ... Read more...

It is an established fact that Facebook is one of the most popular social networking sites today. Some social networking sites are personal and some formal, but Facebook is a mix of both. It has a major impact on business primarily because the creating pages and groups as a marketing/educational/promotional aspect is free and [...]

It is an established fact that Facebook is one of the most popular social networking sites today. Some social networking sites are personal and some formal, but Facebook is a mix of both. It has a major impact on business primarily because the creating pages and groups as a marketing/educational/promotional aspect is free and effective compared to some of the paid advertising methods. Facebook can be used effectively to build a business presence and influence the target audience. Get Started 1.    Join Groups: Search for groups in Facebook related to your business and join them. Do not exceed a limit of four groups a day. This amounts to spam and is not taken lightly by Facebook. Facebook has a stricter set of ... Read more...