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SEM: Myths vs. Reality About PPC (Paid Search Advertising

By Rajiv Parikh

Posted in

Given the prolific amount of opinions on Paid Search Advertising or PPC, I thought it would be helpful to share what we’ve [...]

Newspaper Ad Sales Decline – Is It Any Wonder?

By Rajiv Parikh

Posted in

A number of articles in the Wall Street Journal and the NY Times discuss the decline in newspaper advertising. Here’s a quote [...]

FAQ: Using PPC (Pay-per-Click) Google Adwords & Overture

By Team Position²

Posted in

An FAQ with info on how to use Google Adwords and Yahoo Overture for Your Web Marketing “(PPC) is at once starkly simple, bafflingly [...]