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Tackling the two relevance parameters in PPC ad copy writing

By Team Position²

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The following post is an excerpt from an internal workshop on writing effective ads. It builds up a case to look at both “relational [...]

5 Tips to Improve Your PageRank

By Team Position²

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Here are 5 simple tips to ensure that your site has a good PageRank. These are pretty basic, but we have had clients who needed help in [...]

The great Facebook username rush

By Team Position²

I logged in to Facebook on June 9th, 2009 to find this message from Facebook – “Starting at 12:01 a.m. EDT on Saturday, June 13, [...]

PPC – Power of Automated Bid Management

By Team Position²

Posted in

A significant portion of the process of managing PPC campaigns is keyword bid management. The sheer volumes of keywords, its [...]