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Brand Monitor™ v2.0.1 Released!

By Team Position²

Posted in

We’re delighted to announce a new version of Brand Monitor™ with exciting new features and a whole lot of under-the-hood tweaks. [...]

#Nestle’s PR & Crisis Management Nightmare

By Team Position²

Posted in

Nestle, the world’s largest food conglomerate took successive hits to its brand image recently in an issue related to the [...]

Measuring Stickiness with Basic Google #Analytics’ Key Performance Indicators

By Team Position²

By “Stickiness” we mean: Someone visits your site for the first time Stays there to explore the content Returns later to [...]

Tag Clouds and #SEO

By Team Position²

Posted in

A recent phenomenon, tag clouds are commonly seen on blogs, ecommerce sites and several ‘Web 2.’ portals. Other than their [...]