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Gauraav Thakar

Author: Gauraav Thakar

Gauraav is a marketing professional and a keen technology enthusiast. He believes using technology as an enabler to bridge the gap between brands and consumers.
Gauraav’s passions include motorcycling, travelling, public speaking, business communication, reading and theater (performing).

Blogs by the author

Your B2B Content Audit: 7 Steps to Success

By Gauraav Thakar

Posted in

More Content Than Ever 2015 is the year marketers have finally come to realize the value of content marketing and the role it plays in [...]

Let’s Get Personal

By Gauraav Thakar

Posted in

I’m a regular at my neighborhood café, so every morning Jinny the barista greets me with a smile and a hot ‘Skinny Cappuccino’. She [...]

How To Optimize Content For Conversions

By Gauraav Thakar

Posted in

  If the content you create to captivate your target audience is filled with deep insights and captures attention with your expert [...]

Google In The “Micro” Moment

By Gauraav Thakar

Mobile has changed consumer behavior forever more. It’s now the primary channel used by people to interact with media. What were once [...]