Marketing to Women Online, Facebook Marketing Tips and much more… | Best of the Week

This week’s hot news, events and videos from the online marketing and social media world.

The Importance of Marketing to Women From the Position² Blog This Week:The Three Major Demographics for Online Marketers (Part 3):
The Importance of Marketing to Women

In the third installment of the ‘Three Major Demographics for Online Marketers’ series, the Position² team looks at the importance of marketing to women and how brands can benefit from focusing one of the largest audiences online.
Top Stories this Week: Social Media

Top Stories this Week: SEO, PPC and Digital Media


Video of the Week Video of the Week
How SAP Uses Communities to Connect With Customers. Mark Yolton, senior vice president of the SAP Community Network shares how SAP’s community of 2 million members from 200 countries is organized around business roles (such as developers, IT professionals and business process experts) to better engage with customers.

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Team Position²

Team Position²

Position² is an Accel-backed company that accelerates demand through Content Marketing, Paid Acquisition, and Marketing Technology services. Our solutions are mapped to customer lifecycles across touchpoints including search, social, mobile, media, email and powered by cutting-edge creative, web dev, analytics, and marketing automation. Startups to Fortune 500 companies across verticals rely on our marketing gurus, engineers, data scientists, writers and designers to rapidly deploy and scale integrated marketing campaigns.