The Brand-Influencer Relationship, Top 10 Facebook Apps and much more… | Best of the Week

This week’s hot news, events and videos from the online marketing and social media world.

The Impact of Social Media Influencers on Brands From the Position² Blog This Week:

The Impact of Social Media Influencers on Brands
Today’s marketers know that influencers are imperative to a brand’s success online. Identifying influencers, engaging and retaining these potential brand ambassadors can be quite a challenge, however. Here’s our take on how you can win over the right influencers for your brands.

Top Stories this Week: Social Media

Top Stories this Week: SEO, PPC and Digital Media


Video of the Week Video of the Week
Why Facebook Should Look to Google for Its IPO. Francesco Guerrera on The News Hub discusses why he believes Facebook should not use Wall Street for its IPO and do a Google-style “Dutch Auction” instead.
Position² Brand Monitor™ is Now Free to use!Social Media Monitoring Just Got a Whole Lot Easier

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Team Position²

Team Position²

Position2 is an innovative digital marketing agency that accelerates demand through integrated Content Marketing, Paid Acquisition, and Marketing Technology solutions. Our demand acceleration solutions map the buyer’s journey across multiple touch points such as search, social, mobile, media, and email. These integrated campaigns are powered by cutting-edge content creation, digital advertising, web design/development, marketing automation, and analytics. We serve hundreds of clients ranging from VC funded startups to Fortune 500 multinational firms. Our 200-member team is based in Silicon Valley and Bangalore and consists of marketing gurus, engineers, data scientists, writers, and designers. Founded in 2006, Position2 is backed by Accel Partners.