#Social Media For #B2B Companies, Customer Service on Twitter and much more… | Best of the Week

This week’s hot news, events and videos from the online marketing and social media world.

Do I Tweet, Blog or Post? From the Position² Blog This Week:

Social Media For B2B Companies; The Need To Have More Than A Website
Our research shows how B2B companies can use social networking channels to add value to their businesses. But before engaging in social media, it is vital for B2B companies to figure out what tools are most suitable and likely to offer maximum returns.

Top Stories this Week: Social Media

Top Stories this Week: SEO, PPC and Digital Media


Video of the Week Video of the Week

How Southwest Airlines Is Connecting With Customers Via Social Media. Christi, emerging media specialist and spokesperson for Southwest Airlines, talks about how to use social media to connect with customers by sharing behind-the-scenes stories, covering breaking news and seizing opportunities to connect with customers on a deeper level.
Free Webinar: Six How-To’s That Will Help You Avoid Social Media Marketing Mayhem
June 22 2011; 2pm EDTJoin us on June 22 for Six How-To’s That Will Help You Avoid Social Media Marketing Mayhem, a FREE webcast covering the tips, tools, and tactics for social media success. Learn how today’s biggest brands take advantage of social media marketing tools to protect brand reputation, collect intelligence, and drive sales.

Click here to register!

Click here to register!


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Team Position²

Team Position²

Position2 is an innovative digital marketing agency that accelerates demand through integrated Content Marketing, Paid Acquisition, and Marketing Technology solutions. Our demand acceleration solutions map the buyer’s journey across multiple touch points such as search, social, mobile, media, and email. These integrated campaigns are powered by cutting-edge content creation, digital advertising, web design/development, marketing automation, and analytics. We serve hundreds of clients ranging from VC funded startups to Fortune 500 multinational firms. Our 200-member team is based in Silicon Valley and Bangalore and consists of marketing gurus, engineers, data scientists, writers, and designers. Founded in 2006, Position2 is backed by Accel Partners.