This week's hot news, events and videos from the online marketing and social media world.

From the Position² Blog This Week:

Social Media Abuzz with Sherlock Holmes Sequel

"Sherlock Holmes: A Game of Shadows", the sequel to Guy Ritchie's 2009 hit has garnered a lot of attention on social media both before and after launch. The film has also been promoted aggressively via social media. The Position² Brand Monitor™ team did a quick analysis of the social media buzz around this new film.

• Strategy: How to Use Social ... Read more...

This week's hot news, events and videos from the online marketing and social media world.

From the Position² Blog This Week:

Showtime's Dexter Becomes Hot Trending Topic on Social Media

The Dexter series is a very good example of how TV networks are incorporating social media as a vital part of the production process, rather than an after-thought. Position² Brand Monitor™ team tracked the recent social media buzz on Dexter, and this is what we found.

• Social Media Etiquette: The Do's And Don'ts Of Facebook, Twitter & More.
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This week's hot news, events and videos from the online marketing and social media world.

From the Position² Blog This Week:

Social Media Users React to Facebook Changes

Facebook occasionally updates their user interface with a new look or new features. Every update, however, does not always go down well with the site's users. This article has a brief analysis of the social media reactions to the most recent set of changes made by Facebook in September 2011.

• Twittad to Twitter: Twitter Secures Trademark for 'tweet,' Report Says.
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Until recently, the sitelinks that you have most commonly seen have probably looked something like this: The purpose of sitelinks is to help searchers navigate a specific page they are in need of as quickly as possible. However, earlier this week, Google announced its improved and expanded version of sitelinks. The newer version is arranged as a column of links and appears more prominently on the search engine results page. The new sitelinks is certainly helping brands dominate the search results page. According to Google, displaying more sitelinks is designed to help users quickly navigate to the most relevant section of a site. But, let's try and understand how the changes will affect websites, and how they can adapt ... Read more...